Working with Which?
For the last three years, we’ve worked alongside Which? and their internal teams and partners to co-create a number of new products, and to develop or replace a number of their existing applications. Throughout these projects, we have delivered software and product delivery management via extremely rapid and agile methodologies, working with a wide range of internal departments, consultants and data sources. We are proud that each project has been delivered on time and on budget.
Drawing on data from a wide range of sources, we collated and combined the data and married it to Which?’s editorial content to produce the definitive guide to help students to make informed decisions about their higher education choices. Built in Ruby on Rails, and utilising an innovative data store to power the complex data analysis, search and ingestion tools, this complex data driven website and its accompanying data toolkits were constructed during a 12 week project utilising scrum. The simplicity of the design belies the complexity beneath of combining disparate data about sources and subjects! The website increases to grow in popularity, and won the “intohigher” award in 2013.
In collaboration with Which?’s user experience team, we replaced their existing campaigning tools and website. We created an underlying platform for content aggregation and curation, tools for data capture and analysis, and the frontend website at http://www.which.co.uk/campaigns/ for supporters to engage and keep up to date on each campaign. This project took 16 weeks, and delivered a flexible and expandable platform that integrated with a number of 3rd party APIs and in-house systems.
Ruby on Rails
Massive real-time data aggregation
Data collection & analysis tools
Which?'s online subscription system
We have replaced the existing online subscription systems, providing an MVT capable theming solution to optimise conversion, bespoke integration with CRM and payment systems, and detailed analytics and process modelling capabilities. This application has been carefully designed to scale into a complete “accounts” platform, to be capable of replacing all online signup, login and self-service management of users, whilst delivering the initial requirement in a matter of 4 weeks.
Payment Service Provider integration
Built to support continuous MVT
Supports dynamic offers and single sign-on
Initially provided for internal analytics of aggregated survey data, this application has grown into a consumer-facing website providing analysed data about the UK economy and the UK population’s opinions and behaviour relating to it.
Consumer Insight Skills
Large data volumes
Dynamic data analysis
Customisable analytics functions
Elasticsearch and Ruby toolkits created
In just 16 weeks, we delivered an entire platform for participating traders, which allowed users to search for endorsed traders. This application included a complex mapping and geo-search requirement, and is built to provide scale as well as a flexible themeing for the frontend.